Customer relationship management : Electronic Customer Care in the New Economy / Andreas Muther

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TextPublication details: Toronto ; New York : John Wiley & Sons Canada, c2000.Description: xxviii, 345 p. : ill. ; 24 cmISBN:

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Item type	Current library	Collection	Call number	Status	Barcode
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.812 MUT (Browse shelf(Opens below))	Available	00014362

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Previous	658.812 GEE Super service : seven keys to delivering great customer service... /	658.812 HAR Customer service : a practical approach /	658.812 KAT Service management /	658.812 MUT Customer relationship management : Electronic Customer Care in the New Economy /	658.8127 KUM Customer Relationship Management : Concept, Strategy, and Tools /	658.827 HOW Branded for success : the entrepreneur's quick-start guide to making a profitable, lasting impression /	658.827 KEL Strategic brand management : building, measuring, and managing brand equity /	Next

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