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Pearson custom business resources / compliied by Vipul Bhatt by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Pearson, c2012
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 339 BHA.

2.
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Pearson custom business resources / compiled by FBUS 160...[et al.] Series: Pearson custom library
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Pearson, c2012
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 650 PEA.

3.
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Theory of consumer behaviour / Shri Prakash. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Vikas publishing house, c2010
Availability: Items available for loan: CUoM Library (3)Location, call number: General Stacks 658.834 PRA, ...

4.
Consumer behaviour : concepts, applications and cases / M.S. Raju, Dominique Xardel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida : Vikas publishing house, c2004
Availability: Items available for loan: CUoM Library (3)Location, call number: General Stacks 658.8 RAJ, ...

5.
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Predictably irrational : the hidden forces that shape our decisions / Dan Ariely. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Harper, c2008
Online resources:
Availability: Items available for loan: eBooks (1)Location, call number: eBooks 153.83 ARI.

6.
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Online consumer psychology : understanding and influencing consumer behavior in the virtual world / edited by Curtis P. Haugtvedt, Karen A. Machleit, Richard F.Yalch. by Series: Advertising and consumer psychology
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : Lawrence Erlbaum Associates, 2005
Online resources:
Availability: Items available for loan: eBooks (1)Location, call number: eBooks 659.14/4/019.

7.
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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Australia ; United States : Cengage Learning, c2018
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 658.83 HOY.

8.
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Consumer behavior : building marketing strategy / David L. Mothesbaugh, Del I. Hawkins; Contributing Authors, Linda L. Mothersbaugh, Gail Tom by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : McGraw-Hill Education, 2016
Availability: Items available for loan: CUoM Library (3)Location, call number: General Stacks 658.83420973 MOT, ...

9.
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Consumer behavior / Leon G. Schiffman. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall, 2008
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 658.834 SCH.

10.
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Consumer behavior : buying, having, and being / Michael R. Solomon. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2011
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 658.8342 SOL.

11.
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Microeconomics and behavior / Robert H. Frank. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Irwin, c2010
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 338.5 FRA.

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