MIS essentials / David M. Kroenke.

By:

KROENKE, David M

Material type: Text

TextPublication details: Boston : Prentice Hall, c2012.Edition: 2nd edDescription: xxvii, 358p. : ill. (some col.) ; 27cmISBN:

9780138018825

Subject(s):

DDC classification:

22nd ed. 658.4038011 KRO

Summary: Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life.

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.4038011 KRO (Browse shelf(Opens below))	Available	00005929

Includes bibliography and index

Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life.

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