MIS essentials /
KROENKE, David M.
MIS essentials / David M. Kroenke. - 2nd ed. - Boston : Prentice Hall, c2012. - xxvii, 358p. : ill. (some col.) ; 27cm.
Includes bibliography and index
Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life.
9780138018825
Sistemas de información en administración
Administración de la tecnología de la información
Negocios -- Procesamiento de datos
658.4038011 KRO
MIS essentials / David M. Kroenke. - 2nd ed. - Boston : Prentice Hall, c2012. - xxvii, 358p. : ill. (some col.) ; 27cm.
Includes bibliography and index
Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life.
9780138018825
Sistemas de información en administración
Administración de la tecnología de la información
Negocios -- Procesamiento de datos
658.4038011 KRO