The future of business / Lawrence J. Gitman, Carl McDaniel.
Material type:
- 0324272529
- 0324207131
- 650.1 GITÂ 22nd ed.
Item type | Current library | Collection | Call number | Status | Barcode | |
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CUoM Library General Stacks | Business Management/Accounting/Marketing | 650.1 GIT (Browse shelf(Opens below)) | Available | 00006303 |
Includes index
The Future of Business' provides readers with a personal roadmap for understanding and navigating the future of business. This edition stresses two significant factors that should guide decision-making - customer satisfaction and quality - and also covers other issues including entrepreneurship and ethics.
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