Advertising & Sales Promotion / (Record no. 28567)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01083cam a22003137i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17852554 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20231107153056.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130814s2013 at a 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2013400422 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781111573232 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1111573239 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | CUCoM |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | MLCM 2016/40462 (H) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658 KAS |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kaser, Ken. |
| 245 10 - TITLE STATEMENT | |
| Title | Advertising & Sales Promotion / |
| Statement of responsibility, etc. | Ken Kaser. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Advertising and sales promotion |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Australia ; |
| -- | Mason, OH : |
| Name of producer, publisher, distributor, manufacturer | SOUTH-WESTERN CENGAGE Learning, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2013] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 461 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 29 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://41.59.100.242:80/cgi-bin/koha/opac-retrieve-file.pl?id=e40b3a03a6d131eef8a0ea66d5c613ee">http://41.59.100.242:80/cgi-bin/koha/opac-retrieve-file.pl?id=e40b3a03a6d131eef8a0ea66d5c613ee</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | origres |
| d | 4 |
| e | ncip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | eBooks |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Business Management/Accounting/Marketing | eBooks | eBooks | eBooks | 11/07/2023 | 658 KAS | BMFL23110011 | 11/07/2023 | 11/07/2023 | eBooks |