| 000 | 00662cam a22002295i 4500 | ||
|---|---|---|---|
| 001 | 18336939 | ||
| 003 | OSt | ||
| 005 | 20240525125046.0 | ||
| 008 | 141016s2014 ohu 000 0 eng | ||
| 010 | _a 2014954370 | ||
| 020 | _a9781305075368 | ||
| 040 |
_aDLC _beng _erda _cCUoM Library |
||
| 042 | _apcc | ||
| 082 |
_222 _a658. 8 KUR |
||
| 100 |
_aKURTZ, David L _97485 |
||
| 245 | 1 | 0 |
_aContemporary marketing / _cDavid L. Kurtz and Louis E. Boone |
| 250 | _a17th ed. | ||
| 264 | 1 |
_aMason, OH : _bCengage Learning, _cc2014. |
|
| 300 |
_axxvi, 651p. : _bill. : (some col.) ; _c24cm. |
||
| 906 |
_a0 _bibc _corignew _d2 _eepcn _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c29237 _d29237 |
||