| 000 | 01083cam a22003137i 4500 | ||
|---|---|---|---|
| 001 | 17852554 | ||
| 005 | 20231107153056.0 | ||
| 008 | 130814s2013 at a 001 0 eng | ||
| 010 | _a 2013400422 | ||
| 020 | _a9781111573232 | ||
| 020 | _a1111573239 | ||
| 040 |
_aDLC _beng _erda _cCUCoM |
||
| 050 | 0 | 0 | _aMLCM 2016/40462 (H) |
| 082 |
_222 _a658 KAS |
||
| 100 | 1 | _aKaser, Ken. | |
| 245 | 1 | 0 |
_aAdvertising & Sales Promotion / _cKen Kaser. |
| 246 | 3 | _aAdvertising and sales promotion | |
| 264 | 1 |
_aAustralia ; _aMason, OH : _bSOUTH-WESTERN CENGAGE Learning, _c[2013] |
|
| 300 |
_axix, 461 pages : _bcolor illustrations ; _c29 cm |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_aunmediated _bn _2rdamedia |
||
| 338 |
_avolume _bnc _2rdacarrier |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aAdvertising. | |
| 856 | 4 | 2 | _uhttp://41.59.100.242:80/cgi-bin/koha/opac-retrieve-file.pl?id=e40b3a03a6d131eef8a0ea66d5c613ee |
| 906 |
_a7 _bcbc _corigres _d4 _encip _f20 _gy-gencatlg |
||
| 942 |
_2ddc _cEBKS |
||
| 999 |
_c28567 _d28567 |
||