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Customer Relationship Management : Concept, Strategy, and Tools / V. Kumar, Werner Reinartz. by Series: Springer Texts in Business and Economics
Edition: 3rd ed. 2018.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2018
Availability: Items available for loan: CUoM Library (1)Location, call number: General Stacks 658.8127 KUM.

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2.
Amazon cover image
Image from Amazon.com
Customer Relationship Management : Concept, Strategy, and Tools / by V. Kumar, Werner Reinartz. by Series: Springer Texts in Business and Economics
Edition: 3rd ed. 2018.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2018
Online resources:
Availability: Items available for loan: eBooks (1)Location, call number: eBooks 658.812 KUM.

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