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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters.

By: Contributor(s): Material type: TextTextPublisher: Australia ; United States : Cengage Learning, c2018Edition: 7th edDescription: xviii, 525p. : ill. : (some col.) ; 26cmISBN:
  • 9781305507272
  • 1305507274
Subject(s): DDC classification:
  • 22  658.83 HOY
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Item type Current library Collection Call number Status Barcode
Books Books CUoM Library General Stacks Business Management/Accounting/Marketing 658.83 HOY (Browse shelf(Opens below)) Available 00011832

Includes bibliographical references and indexes.

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