Sales management : a primer for frontier markets / Robert E. Hinson, Ogechi Adeola, Abednego Feehi Okoe Amartey.

By:

Hinson, Robert (Robert Ebo) [author.]

Contributor(s):

Material type: Text

TextPublisher: Charlotte, NC : IAP - Information Age Publishing, 2019Description: xii, 229 p. ; 25 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9781641133463 (pbk.)
9781641133470 (harcover)

Subject(s):

Additional physical formats: Online version:: Sales managementDDC classification:

658.81 HIN 23

LOC classification:

HF5438.25 .H556 2019

Contents:

An introduction to personal selling -- The personal selling process -- General sales management -- Developing sales forecasts -- Field sales management : organising the sales effort -- Sales force planning, recruitment and selection -- Sales training -- Sales force reward systems and compensation plans -- Information management and customer relationship management -- Leading the sales force -- Evaluating sales force performance -- Answers to one quick quiz.

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.81 HIN (Browse shelf(Opens below))	Available	00011789

Includes bibliographical references.

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