TY - BOOK AU - KROENKE, David M. TI - MIS essentials SN - 9780138018825 U1 - 658.4038011 KRO 22nd ed. PY - 2012/// CY - Boston PB - Prentice Hall, KW - Sistemas de información en administración KW - Administración de la tecnología de la información KW - Negocios -- Procesamiento de datos N1 - Includes bibliography and index N2 - Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life. ER -