Gentle, Michael,  1957- <br/><br/>
The CRM project management handbook :  building realistic expectations and managing risk / 
Michael Gentle. 
 - London ;  Sterling, VA :  Kogan Page,  2002. 
 - xii, 227 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. [221]) and index. 
<br/><br/><label>ISBN: </label>0749438983 9780749438982 
<br/><br/><label>LCCN: </label>2002014806 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations--Management.
<br/><br/><label>LC Class. No.: </label>HF5415.5  / .G456 2002 
<br/><br/><label>Dewey Class. No.: </label>658.812 GEN