Hayes, Darrell C. <br/><br/>
Public relations cases / 
Darrell C. Hayes, Jerry A. Hendrix, Pallavi Damani Kumar. 
 - 9th ed. 
 - Boston, MA :  Wadsworth/Cengage Learning,  c2013. 
 - xxi, 425 p. :  ill. ;  23 cm. 
<br/><br/> Rev. ed. of: Public relations cases / Jerry A. Hendrix, Darrell C. Hayes. 8th ed. c2010.  Jerry A. Hendrix appears as the first named author in the earlier eds. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781111344429 1111344426 
<br/><br/><label>LCCN: </label>2011937903 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--United States--Case studies.<br/>Publicity--Case studies.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Case studies.
<br/><br/><label>LC Class. No.: </label>HM1221  / .H46 2012 
<br/><br/><label>Dewey Class. No.: </label>659.207 HAY