Gregory, Anne, 1953-

Planning and managing public relations campaigns : a strategic approach / Anne Gregory. - 3rd ed. - London ; Philadelphia : Kogan Page, 2010. - xi, 186 p. : ill. ; 24 cm. - PR in practice series . - PR in practice series. .

Includes index.

9780749451080 0749451084 9780749459284 074945928X

2010002521

GBB039556 bnb

015511033 Uk


Public relations.
Management.
Public relations--Great Britain.

HD59 / .G686 2010

659.2 GRE