TY - BOOK AU - Boulton,Richard TI - Creating and managing a CRM platform for your organisation SN - 9781138335783 AV - HF5415.5 .B68 2019 U1 - 658.812 BOU 23 PY - 2019/// CY - London, New York, NY PB - Routledge, Taylor & Francis Group KW - Customer relations KW - Management KW - Data processing KW - Management information systems N1 - Includes bibliographical references and index ER -