Solomon, Michael R. Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 654 p. : ill. (some col.) ; 29 cm. Includes bibliographical references and indexes. ISBN: 9780136110927 0136110924 LCCN: 2009040547 Subjects--Topical Terms: Consumer behavior. LC Class. No.: HF5415.32 / .S6 2011 Dewey Class. No.: 658.8342 SOL