TY  - BOOK
AU  - Blythe,Jim 
TI  - Sales and key account management
SN  - 1844800237
U1  - 658.85 BLY 22
PY  - 2005///
CY  - London
PB  - Thomson learning
N1  - Includes index
N2  - Salespeople are driving force behind the success of any commercial organization. Given the increased competitiveness of firms operating in the global arena, the need for well trained salespeople is greater than ever. The interactive nature of selling makes it one of the most effective means of bringing in new business
ER  -