TY  - BOOK
AU  - Blythe,Jim 
TI  - Essentials of Marketing
SN  - 0273693581
U1  - 658. BLY 22
PY  - 2005///
CY  - prentice hall
PB  - Ashford Colour Press, Gosport
KW  - Marketing
KW  - Technology
N1  - includes index
UR  - http://41.59.100.242:80/cgi-bin/koha/opac-retrieve-file.pl?id=63fb9f740843d40520a336444df5eb1b
ER  -