Blythe,Jim  <br/><br/>
Essentials of Marketing 
Jim Blythe 
 - rev.ed. 
 - prentice hall  Ashford Colour Press, Gosport  2005 
 - 375p.:  ill. 
<br/><br/> includes index 
<br/><br/><label>ISBN: </label>0273693581 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Technology
<br/><br/><label>Dewey Class. No.: </label>658. BLY