TY  - BOOK
AU  - Berry,Michael J
AU  - Gordon S. Linoff
TI  - Data Mining Techniques For Marketing, Sales, and Customer Relationship Management
SN  - 0471470643
U1  - 658.4 BER 22
PY  - 2004///
CY  - Canada
PB  - Wiley Publishing, Inc
KW  - Marketing
KW  - Technology
N1  - includes index
UR  - http://41.59.100.242:80/cgi-bin/koha/opac-retrieve-file.pl?id=eee129e355f7023c899149ae65e3d985
ER  -