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Internet marketing : building advantage in the networked economy / Rafi A. Mohammed ... [et al.]
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, c2004.Edition: 2nd edDescription: xxxi, 743 p. : ill. ; 27 cmISBN: - 0072538422 (alk. paper)
- 658.84 INT 22nd ed.
- HF5415.1265 .I565 2004
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CUoM Library General Stacks | Business Management/Accounting/Marketing | 658.84 INT (Browse shelf(Opens below)) | Available | 00005711 |
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| 658.84 ELE Electronic commerce 2002 : a managerial perspective / | 658.84 ELE Electronic commerce 2002 : a managerial perspective / | 658.84 GUT The e-commerce arsenal : 12 technologies you need to prevail in the digital arena / | 658.84 INT Internet marketing : building advantage in the networked economy / | 658.84 INT International marketing | 658.84 INT International marketing | 658.84 INT International marketing |
Includes bibliographical references and index.
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