Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly.

By:

Peter, J. Paul

Contributor(s):

Donnelly, James H

Material type: Text

TextPublication details: Boston : McGraw-Hill/Irwin, c2007.Edition: 8th edDescription: xvii, 813 p. : ill. (some col.) ; 27 cmISBN:

0073137634 (alk. paper)
9780073137636

Subject(s):

DDC classification:

658.8 PET 22nd ed.

LOC classification:

HF5415.13 .P387 2007

Online resources:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009550
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009551
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009552
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009553
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009554
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009555
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009556
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009557
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009558
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009559
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009560
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009561
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009562
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009563
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009564
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.8 PET (Browse shelf(Opens below))	Available	00009565

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Includes bibliographical references (p. 789-795) and indexes.

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