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Harnessing digital distruption : how companies win with design thinking, agile, and lean startup / Pascal Dennis, Laurent Simon.

By: Contributor(s): Material type: TextPublisher: Boca Raton, FL : Routledge, 2021Description: pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138323209
  • 9780367201555
Subject(s): DDC classification:
  • 658.401 DEN 23
LOC classification:
  • HD45 .D363 2021
Summary: "Our world has changed, probably for good. Until now, the shift from brick-and-mortar to the smartphone has been about service, cost and convenience. Now, it's also a matter of public health. In some industries, this trend has been evident for some time. But now it's going to accelerate across the gamut of industry. How do we remain relevant in this risky new world? How do we win this uncertain new game? What if ours is a brick-and-mortar organization that depends on face-to-face interaction? Can we learn to harness digital methods, tools and technologies? Fortunately, there is a pathway to prosperity. The story in this book is set in the heady world of international banking, but the prescription, methods and lessons apply equally to manufacturers, utilities, hospitals, insurers and government agencies. Harnessing digital disruption entails learning new tools, systems and thinking. Doing so effectively requires a sound overall approach based on timeless principles"-- Provided by publisher.
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books CUoM Library General Stacks Business Management/Accounting/Marketing 658.401 DEN (Browse shelf(Opens below)) Available 00014985

Includes bibliographical references.

"Our world has changed, probably for good. Until now, the shift from brick-and-mortar to the smartphone has been about service, cost and convenience. Now, it's also a matter of public health. In some industries, this trend has been evident for some time. But now it's going to accelerate across the gamut of industry. How do we remain relevant in this risky new world? How do we win this uncertain new game? What if ours is a brick-and-mortar organization that depends on face-to-face interaction? Can we learn to harness digital methods, tools and technologies? Fortunately, there is a pathway to prosperity. The story in this book is set in the heady world of international banking, but the prescription, methods and lessons apply equally to manufacturers, utilities, hospitals, insurers and government agencies. Harnessing digital disruption entails learning new tools, systems and thinking. Doing so effectively requires a sound overall approach based on timeless principles"-- Provided by publisher.

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