Sales management : Concepts and cases / William L. Cron and Thomas E. DeCarlo

By:

Cron, William L

Contributor(s):

Thomas E. Decarlo

Material type: Text

TextPublication details: Wiley : John Wiley & Sons, 2010.Edition: 10th edDescription: 1 V. ; ill. ; 26cmISBN:

9788126526383

Subject(s):

DDC classification:

658.81 CRO 22

Summary: "International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; International Sales Management provides unique access to European and international experts, with globally relevant case studies"-- Provided by publisher.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	CUoM Library General Stacks	Business Management/Accounting/Marketing	658.81 CRO (Browse shelf(Opens below))	Checked out	04/18/2025	00011683

Browsing CUoM Library shelves, Shelving location: General Stacks, Collection: Business Management/Accounting/Marketing Close shelf browser (Hides shelf browser)

Previous								Next
Previous	658.802 CRA Strategic marketing management cases /	658.802 KER Strategic marketing problems : cases and comments /	658.802 KER Strategic marketing problems : cases and comments /	658.81 CRO Sales management : Concepts and cases /	658.81 HIN Sales management : a primer for frontier markets /	658.81 JOB Selling and sales management /	658.81 MAL Sales management /	Next

Includes bibliographical references and index.

"International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move beyond the US context; International Sales Management provides unique access to European and international experts, with globally relevant case studies"-- Provided by publisher.

There are no comments on this title.

to post a comment.