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The electoral challenge : theory meets practice / edited by Stephen C. Craig.

Contributor(s): Material type: TextTextPublication details: Washington, D.C. : CQ Press, c2006.Description: xvi, 270p. : 23 cm. illISBN:
  • 1933116617 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 324.70973 ELE 22nd ed.
LOC classification:
  • JK524 .E366 2006
Online resources: Summary: Do campaigns really matter? / Thomas M. Holbrook -- Campaign strategy / Michael John Burton and Daniel M. Shea -- Voter competence / Thomas E. Patterson -- Money and elections / John C. Green -- Political advertising / Lynda Lee Kaid -- Free media in campaigns / Erika Franklin Fowler and Kenneth M. Goldstein -- Campaigning on the internet / Dennis W. Johnson
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Item type Current library Collection Call number Status Barcode
Books Books CUoM Library General Stacks NFIC 324.70973 ELE (Browse shelf(Opens below)) Available 00007644

Includes bibliography

Do campaigns really matter? / Thomas M. Holbrook -- Campaign strategy / Michael John Burton and Daniel M. Shea -- Voter competence / Thomas E. Patterson -- Money and elections / John C. Green -- Political advertising / Lynda Lee Kaid -- Free media in campaigns / Erika Franklin Fowler and Kenneth M. Goldstein -- Campaigning on the internet / Dennis W. Johnson

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