International marketing /
CATEORA, Philip R.
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham - 15th ed. - New York : McGraw-Hill, c2011. - xxxiii, 622 p. : ill. (some col.) ; 28 cm.
Includes bibliographical references and index.
9780073529943
2011410800
Commercial treaties.
Export marketing--South Africa.
HF1721 / .I528 2011
658.84 CAT
International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham - 15th ed. - New York : McGraw-Hill, c2011. - xxxiii, 622 p. : ill. (some col.) ; 28 cm.
Includes bibliographical references and index.
9780073529943
2011410800
Commercial treaties.
Export marketing--South Africa.
HF1721 / .I528 2011
658.84 CAT