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Political public relations : principles and applications / edited by Jesper Strömbäck and Spiro Kiousis. - New York : Routledge, Taylor & Francis Group, 2011. - ix, 338 p. : ill. ; 23 cm - Communication series .

Includes bibliographical references and index.

Political public relations : defining and mapping an emergent field / Jesper Strömbäck & Spiro Kiousis -- Political public relations : remembering its roots and classics / Diana Knott Martinelli -- Political public relations, news management and agenda indexing / Paul S. Lieber & Guy Golan -- Political public relations and agenda building / John C. Tedesco -- Presidential public relations / Matthew Eshbaugh-Soha -- Political public relations and election campaigning / Paul Baines -- Corporate issues management and political public relations / Robert L. Heath & Damion Waymer -- Political public relations and political marketing / Darren Lilleker & Nigel Jackson -- Political public relations and strategic framing / Kirk Hallahan -- Political public relations and crisis management / Timothy Coombs -- Political public relations and relationship building / John A. Ledingham -- Political public relations and government information management / Karen Sanders -- Global political public relations, public diplomacy and corporate foreign policy / Juan-Carlos Molleda -- Digital political public relations / Kaye Sweetser -- Political public relations research in the future / Spiro Kiousis & Jesper Strömbäck.

ISBN: 9780415873802

LCCN: 2010044232

Subjects--Topical Terms:
Public relations and politics.
Communication in politics.
Campaign management.
Political campaigns.

LC Class. No.: JF2112.P8 / P65 2011

Dewey Class. No.: 659.2932 POL