Television in the streaming era : the global shift /
Chalaby, Jean K.,
Television in the streaming era : the global shift / Jean Chalaby. - 1 online resource
Includes bibliographical references and index.
"The book tells the story of an industry that is transforming under the impact of globalizing forces and digital technologies. Applying the Global Value Chain (GVC) theoretical framework to television for the first time, the book examines each value-adding segment and firms within. It provides a full account of television's global shift, from the development of TV formats and transnational TV networks to the emergence of tech giants and global streaming platforms (e.g., Amazon Video Prime, Disney+, Netflix, or YouTube). It underlines the role played by infrastructure, notably subsea cable networks and data centres, and technology, including communications satellites, Content Delivery Networks (CDNs), cloud computing, and Machine Learning & Artificial Intelligence, in creating the new video ecosystem. The author combines theory with knowledge gathered during twenty years of research in the media industries and benefits from exclusive access to executives in television and tech firms to provide a uniquely fresh perspective"--
9781009199285
2022022817
Streaming video.
Internet television.
Television broadcasting.
BUSINESS & ECONOMICS / International / General
HD9697.V542
302.2345 CHA
Television in the streaming era : the global shift / Jean Chalaby. - 1 online resource
Includes bibliographical references and index.
"The book tells the story of an industry that is transforming under the impact of globalizing forces and digital technologies. Applying the Global Value Chain (GVC) theoretical framework to television for the first time, the book examines each value-adding segment and firms within. It provides a full account of television's global shift, from the development of TV formats and transnational TV networks to the emergence of tech giants and global streaming platforms (e.g., Amazon Video Prime, Disney+, Netflix, or YouTube). It underlines the role played by infrastructure, notably subsea cable networks and data centres, and technology, including communications satellites, Content Delivery Networks (CDNs), cloud computing, and Machine Learning & Artificial Intelligence, in creating the new video ecosystem. The author combines theory with knowledge gathered during twenty years of research in the media industries and benefits from exclusive access to executives in television and tech firms to provide a uniquely fresh perspective"--
9781009199285
2022022817
Streaming video.
Internet television.
Television broadcasting.
BUSINESS & ECONOMICS / International / General
HD9697.V542
302.2345 CHA