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Consumer behavior : buying, having, and being /

Solomon, Michael R.

Consumer behavior : buying, having, and being / Michael R. Solomon. - 9th ed. - Upper Saddle River, N.J. : Prentice Hall, c2011. - xxv, 654 p. : ill. (some col.) ; 29 cm.

Includes bibliographical references and indexes.

ISBN: 9780136110927 0136110924

LCCN: 2009040547

Subjects--Topical Terms:
Consumer behavior.

LC Class. No.: HF5415.32 / .S6 2011

Dewey Class. No.: 658.8342 SOL

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