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Marketing Research for Managers, Third Edition

Crouch,Sunny

Marketing Research for Managers, Third Edition Sunny Crouch and Matthew Housden - rev.ed. - Butterworth-Heinemann, 2003 - 384p.: ill.

Includes index

ISBN: 0750654538

Subjects--Topical Terms:
Marketing--Technology

Dewey Class. No.: 658.4 CRO

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