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Enterprise Marketing Management The New Science of Marketing

Sutton,Dave

Enterprise Marketing Management The New Science of Marketing Dave Sutton and Tom Klein - rev.ed. - United States of America John Wiley & Sons, Inc 2003 - 241p.: ill.

includes index

ISBN: 0471267724

Subjects--Topical Terms:
Marketing--Technology

Dewey Class. No.: 658.4 SUT

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